CARMEN HAID
CARMEN HAID COMMUNICATIONS
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CREATIVE DIRECTION

CREATIVE DIRECTION

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  ATELIER-MAYER MAGAZINE

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Magazine Vol.1 from concept to output. Created a limited edition print publication sold in Colette Paris, Ginette Beirut, Dover Street Market London.

 

Magazine Vol.2 from concept to output. Created print publication in collaboration with Qatari based fashion brand Toujouri. The magazine was a supplement for Vanity Fair subscribers. 


BERKELEY HOTEL FASHION TRUNK

Collaboration with The Berkeley Hotel to create a bespoke Fashion Trunk filled with curated content for the presidential suite for a global launch. We also made a mini digital movie. This won the Best Service Award by Wallpaper Magazine.

Dress up for the evening with highly coveted vintage fashion accessories from the Berkeley's Fashion Trunk. The trunk was curated by Atelier-Mayer and celebrates vintage Dior, Lacroix and Chanel, providing guests access to rare designs from the 50s, 60s and 70s.


ADVENT CALENDAR AT THE BELGRAVE

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POP UP STORE AT HARVEY NICHOLS

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DEBRETT’S ETIQUETTE

Developed etiquette program for 7 – 13 year olds for

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CELINE POULBOT BAG

As part of the Poulbot bag Celine product launch: Created a charity project where children painted on a canvas bag, which was auctioned off for NSPCC children’s charity.

Guest artists included the offspring from Crown Princess Marie Chantal of Greece’s daughter Princess Maria-Olympia, Queen Rania of Jordan’s children Prince Husseim Princess Iman and Princess Salma, Stella Tenant’s Cecily & Marcel, Cate Blanchett’s son Dashiell, Helena Christensen’s son Mingus, Claudia Schiffer’s son Caspar, Sadie Frost’s Rudy Rafferty and Iris, Yasmin Le Bon’s Tallulah Pine, Emily Mortimer’s son Sam, Saffron Aldridge’s sons Milo Finn, Jemima Khan’s sons Sulaiman Kasim, David Bailey’s son Fenton and daughter Paloma, Cindy Crawford’s Kaia, Madonna’s Lourdes and Rocco.

This project was rolled out world-wide.